Release date: 03 August 2012
		123telugu.com Rating : 2/5
		Director : Charan Reddy
		Producer : SVLS Ranga Rao
		Music Director : Munna Kasi
		Starring: Jr SV Ranga Rao, Neelam Upadhyay

The great S.V.Ranga Rao garu has a unique legacy in the film industry. He is widely acknowledged as one of the most talented actors ever to grace the silver screen here. Now his grandson, Jr. SVR, has come forward to carry on the legacy of his illustrious grandfather. ‘Mr. 7’ happens to be his debut vehicle and it is his own production. Neelam Upadhyay is the heroine in the movie. Let us see how the film is

Story :

Lakshman (Jr SVR) is a car thief with a sentiment. He only steals cars which have the number ‘7’ . He comes across Nakshatra (Neelam Upadhyay) and falls deeply in love with her. Nakshatra also responds to his love, but her father comes to know about their affair. He imposes the condition that Lakshman must prove himself to be a clean and hardworking guy. A desperate Lakshman decides to steal a Mercedes Benz and use the money to start a restaurant.

This is where he crosses the path of the evil gangster Naik (Satya). Lakshman’s actions earn him the ire of Naik and he is desperately hunted by the gangster. Why does Naik hunt Lakshman? Will Lakshman succeed in his love story? That needs to be watched on screen.

Plus Points :

Neelam Upadhyay is good in her limited role. She looks cute and adds glamour to the film. Her performance in crucial scenes is alright. Srinivasa Reddy brings much needed comic relief to the whole film. His performance is good and his comedy timing is exceptional as always.

Prithvi (30 years industry) is decent in his role. Sravan plays the role of a police officer and he looks impressive in the movie. He has a decent role and his performance has promise. M.S.Narayana is ok.

Minus Points :

When you come in as the successor of a legendary actor, you need to be exceptionally careful. Unfortunately, that care was not taken by Jr. SVR. He has the height and the build, but he is far from being hero material, atleast in the present form. He needs to work a lot on his appearance, hair style, diction and action. In a debut film, atleast one aspect of the newcomer’s abilities must be highlighted. It is not the case here.

The movie has a poor script and lackluster screenplay. Ridiculous song placement and poor entertainment values let the film down completely. There is nothing worthwhile in the movie to attract youngsters and students. Even the romantic track between Jr SVR and Neelam fails to excite.

All the scenes are extremely predictable, leading to boredom among viewers.

Technical Values :

Cinematography is alright. Editing is average and production values are just about ok. Background music is decent, but the songs are very routine. Picturization of songs and choreography leaves a lot to be desired.

Dialogues are very ordinary. Charan Reddy fails to make a favourable impression in the direction and screenplay departments.

Verdict :

I have great respect and admiration for S.V.Ranga Rao garu and I sincerely hoped for a good debut from Jr. SVR. But sadly, this is not the case. ‘Mr.7’ is a very ordinary and unexciting film which does not do much to enhance the hero’s image. Perhaps, with time and effort, Jr SVR will get another opportunity to prove himself.

123telugu.com Rating : 2/5

Reviewed by Mahesh S Koneru