Mohanlal’s Empuraan, a.k.a. L2: Empuraan, is without an iota of doubt the most anticipated Malayalam cinema ever. The overseas advance bookings for this political action drama are off to a phenomenal start, as the film has already erased previous Mollywood records. Today, advances commenced in India for this Prithviraj Sukumaran’s directorial.
A sensational start was expected, but Empuraan did the unthinkable, leaving everyone shocked. This Mohanlal starrer now holds the highest hourly pre-sales ever in Indian cinema on Book My Show, with 96.14K tickets, overtaking Leo’s record (82K tickets/hr). This record was possible because most theatres kick-started the bookings at a time.
According to trade reports, Empuraan advances for the opening day surpassed Rs. 5 crores from the Kerala box office just within four hours. At this pace, it will be a walk in the park for Empuraan to beat Leo’s opening-day record (Rs. 12 crores gross) in Kerala. Empuraan is set to break many records in Malayalam cinema with this unprecedented level of craze.