Sankranthiki Vasthunnam has proven to be a massive success, extending its winning streak from theaters to television and OTT. Directed by Anil Ravipudi, the film stars Venkatesh, Aishwarya Rajesh, and Meenakshi Chaudhary in lead roles.
Following its successful theatrical run, Sankranthiki Vasthunnam premiered simultaneously on television and OTT on March 1, 2025. The film received an overwhelming response on ZEE5, clocking over 300 million streaming minutes. Despite being available for digital streaming, its television premiere on ZEE Telugu attracted massive viewership, proving the film’s strong family appeal.
The latest TRP ratings confirm the film’s dominance on the small screen. Sankranthiki Vasthunnam recorded an impressive 15.92 TRP on ZEE Telugu SD and 2.3 TRP on ZEE Telugu HD, bringing its total TRP to a staggering 18.22. This makes it one of the highest-rated films in recent times, a remarkable feat considering its parallel release on OTT.
The film’s extraordinary success across platforms reaffirms its wide appeal, particularly among family audiences. Sankranthiki Vasthunnam was produced by Dil Raju under the Sri Venkateswara Creations banner, with music composed by Bheems Ceciroleo. The film also features Naresh, Sai Kumar, Upendra Limaye, and VTV Ganesh in key roles.
With record-breaking TRP ratings and exceptional digital viewership, Sankranthiki Vasthunnam continues to set new benchmarks, solidifying its place as one of the most successful films in recent times.