Review : Emo Gurram Egaravachu – Outdated and Predictable

Release date : 25 January 2014
123telugu.com Rating : 2.25/5
Director : Chandra Siddhartha
Producer : Poodhota Sudheer Kumar
Music Director : M. M. Keeravani
Starring : Sumanth, Pinky Savika..



Award winning director Chandra Siddhartha and Sumanth have teamed up for the family entertainer ‘Emo Gurram Egaravachu’. Thai actress Pinki Savika is the heroine of the movie and M.M.Keeravani has scored the music. The film has been produced by Poodhota Sudheer Kumar and it has finally released today. Let us check out this film and see if it is worth a watch.

Story :

Bullebbai (Sumanth ) is a simple guy who has only one ambition in life. He desperately wants to clear his 10th Standard exam, at least on his 15th attempt. He has a good heart and lives in a small village in East Godavari.

Neelaveni (Pinki Savika) is Bullebbai’s maradhalu and she is an NRI who comes to her native village for a visit. Her parents want her to get married to a guy from a well settled family, from their own caste. Neelaveni rejects many prospective suitors and this angers her parents.

To escape from their pressure, she decides to get Bullebbai. Her parents are shocked, but they eventually agree to the proposal and the wedding takes place in style. Bullebbai soon realises that he is in a marriage of convenience.

Bullebbai and Neelaveni travel to USA and Neelaveni makes her intentions very clear. She starts looking out for her Mr. Perfect and finally decides to marry a handsome and rich Indian doctor. She gets engaged to the doctor, as a hapless Bullebbai looks on. However, Neelaveni soon realises that the kind hearted Bullebbai is the one she really loves.

What will Neelaveni do now? Will she break off her engagement? What will Bullebbai do? That is the story of ‘Emo Gurram Egaravachu’.

Plus Points :

Sumanth looks good in the film. Pinki Savika looks ok and she has given a decent performance. The film starts off on a pretty decent note and things are good for the first 20 minutes or so.

Thagubothu Ramesh and S.S.Kanchi have tried to infuse some humour into the proceedings, with limited success. Annapurnamma and Harsha Vardhan have very limited roles, but they have done what is required of them. Keeravani has tried to elevate the film single handedly with his good background score and music.

Minus Points :

The story of this film is quite outdated and stale. After the first 20 minutes or so, the film starts nosediving and the graph never really recovers. Bad direction and poor screenplay add to the woes.

Sumanth is a guy who is most comfortable with restrained and mature performances. In this movie, he has gone over the top with his artificial energy levels and unconvincing Godavari accent. One wonders why he donned the lady getup for the song as he looks very odd in that outfit.

Despite her best efforts, Pinki Savika clearly looks uncomfortable in the role of a Telugu girl. What was the need to go for a Thai actress? There is nothing in the story that justifies this decision.

The movie never manages to effectively engage viewers at any point of time. There is a huge disconnect between the film and the viewers and the outdated plot is probably the reason for this. For a plot like this to work, good entertainment levels are mandatory. In this movie, the entertainment quotient is almost zero.

People expect good emotions and thought provoking sequences from Chandra Siddhartha. This movie does not have any of those elements.

Technical Aspects :

Cinematography is pretty good. Editing is not up to the mark. There are a number of jump cuts and the transition is not smooth. Keeravani’s background score is very good and he has single handedly lifted a few scenes with his work.

Chandra Siddhartha’s direction is a disappointment. This is not the kind of film one would expect from an award winning director.

Verdict :

‘Emo Gurram Egaravachu’ ends up as a very predictable and outdated film. Very slow pace, lack of entertainment and some bad performances will work against the movie at the Box Office. If you are a Chandra Siddhartha fan, you will be sorely disappointed.

123Telugu.com Rating – 2.25/5



Reviewed by Mahesh S Koneru

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