Double Ismart’s massive hype poses a challenge to Bollywood’s August 15 releases
Published on Jul 29, 2024 3:00 pm IST

Double Ismart

After the debacle of Liger, dynamic director Puri Jagannadh aims to make a strong comeback with his next film, Double Ismart, featuring the energetic Tollywood actor Ram Pothineni in the lead role. Kavya Thapar stars opposite him as the romantic interest in this pan-Indian movie.

Several films are slated for release this Independence Day (August 15, 2024) in both Tollywood and Bollywood, but the one generating the most buzz in both industries is Double Ismart. The glimpses, mass teaser, and trailer have created significant anticipation among audiences, even in Bollywood.

Shraddha Kapoor’s Stree 2, Akshay Kumar’s Khel Khel Mein, and John Abraham’s Vedaa are confirmed to hit big screens on August 15, 2024. Among these, Stree 2 has been carrying a fine buzz, and it will be interesting to see how the horror comedy performs in cinemas. However, it and other releases will face tough competition from Ram Pothineni’s Double Ismart, as Ram’s mass movies have been superhits in Hindi.

For the unversed, he is the only Telugu hero to have 10 films with 100 million views on YouTube, highlighting his immense popularity in the Hindi market. If Double Ismart hits the bullseye at the box office, Ram Pothineni is set to create ripples in the Hindi market in the future.

Bollywood actor Sanjay Dutt is also part of this movie. Produced by Charmme Kaur and Puri Jagannadh under the Puri Connects banner, the pan-Indian film features music composed by Manisharma.