‘Abhishek Agarwal Arts’ is a prominent name in the entertainment industry. Having bankrolled multiple successful films across languages, this film production company has made a good name for itself. The last theatrical release from this studio was Ravi Teja’s biographical drama film Tiger Nageshwara Rao (2023).
Released amidst decent expectations, the film received mixed-to-negative reviews from critics and eventually bombed at the box office. However, it received some praise for the performances and music upon its digital release on Amazon Prime Video.
But what grabbed eyeballs was the makers’ plan to release the film on the OTT platform Amazon Prime Video in Indian Sign Language (ISL); as the abbreviation implies, it is for those with hearing disabilities. Within no time, this move received appreciation from netizens. It remains to be seen if other streaming platforms adopt this approach.