OTT platforms come up with different content to attract their subscribers. But not just the content, they often come up with exciting ideas to enhance the subscribers’ engagement. In this regard, Hotstar has recently announced that the first ten minutes of Brahmastra will be free for everyone.
Now the ZEE5 platform has developed a similar tactic and announced that the first fifteen minutes of Nikhil’s Karthikeya 2 would be free to all its users. This is one more interesting method to bring in more viewers.
Karthikeya 2 has already erased many box office records and has also performed superbly on the OTT platform. Now this move from the streaming platform would further enhance its reach as it helps in one kind of advertising. The movie is available in Telugu, Tamil, and Hindi languages currently.